Small Business Sunday was started in 2010, and each Sunday Theo rewards small businesses that tweet him @TheoPaphitis and describe their business in one tweet – including the all-important hashtag #SBS. Only tweets made in the time slot between 5pm and 7.30pm count.
Each week Theo reviews and chooses his favourite lucky six who are then re-tweeted. As he has over 230,000 followers, this provides a massive boost to the chosen lucky businesses.
And, in December, he chose Brown Bag Crisps as one of his winners, which is why we were invited to the event. It was a great day, during which there was lots of time to ask Theo questions, meet other small business owners and exchange advice and support. All in all, we feel very lucky to be part of such a special club and it’s great to be able to network with other small British businesses such as ours.